Once you have your top 10 ideas identified (from the previous section), you can use the matrix on the following pages to evaluate each of the ideas to determine the one(s) with the greatest opportunity for success.

The example, above, shows how I would have scored the 4 ideas shown in the previous section.  Review the last section to see which idea was #1 – #4.  Now compare them with the evaluation matrix above.

You’ll see that I’ve identified “Small Business Productivity Software” and “Dog Name Book” as perfect 10’s.

Now, based on the previous section ranking the Dog Name Book as Medium, Me and Limited versus Small Business Productivity Software being ranking as Hard, Others and None.

I’d chose to move forward with the Dog Name Book.

Use the blank 10-step matrix on the follow page to rank your top 10 ideas and then move on to the next section.

Share the big dream,